Martin Taus

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The definition of UX design

Many jobs have clear and understandable job titles like doctor, architect, and teacher, but what is covered by the acronym “UX”? It stands for “User Experience.” There is a slight irony; whoever used these two letters covered them with more mystery.

So, what do UX designers usually do daily, and what could be a definition?

UX design is a social science that tries to understand users' needs, goals, wants, and pain points. This is done by quantitative and qualitative research, cooperative iterations and testing, and continuous product evaluation. The outcome is a design that is usable, accessible, ethical, and beneficial to the users.

UX is trying to understand:

  • Needs: what do we need to accomplish with a product to be successful?

  • Goals: what do we hope to accomplish?

  • Wants: what motivates us to find a solution to a problem we face?

  • Pain Points: what is stopping us from using the product?

Quantitative and qualitative research

The research can answer questions and give insights into what is happening within a product and why.

Iterations and testing

This is a critical part of the UX design process. We provide the best possible solution for users and business stakeholders, solving a problem our company faces with the product.

Continuous evaluation

UX design is a never-ending process. Evaluation of the design by understanding data gives us a way to understand the effectiveness of a solution.

Key highlights

  • The product is usable for the target audience.

  • The product is accessible to anyone, whether their accessibility needs are temporary or permanent.

  • Products are beneficial to the users because they effectively meet their needs or solve problems.